Marketing Programs and Campaign Manager Role
The right candidate will be extremely data-driven and comfortable with planning and executing on various stages of marketing campaigns. You will have a proven ability to work effectively in a fast-paced, high-pressure entrepreneurial environment, and will have an unbridled passion for technology.
- Create and successfully drive innovative and effective marketing programs, including integrated digital marketing campaigns for awareness, lead generation, and growth.
- Plan, develop, and execute marketing campaigns, events and nurture programs to target priority segments and personas
- Work closely with sales, technical teams, PR, stakeholders, and field evangelists to deliver successful marketing programs in the assigned territory.
- Monitor and track program results using analytical and reporting capabilities to measure the performance of marketing campaigns.
Basic Qualifications :
- 10+ years of relevant work experience in marketing. Experience in marketing B2B and B2C technology products or services preferred.
- Bachelor's degree in business, marketing, technology, or relevant field of study.
- Time Management, prioritization, organizational skills, attentiveness, accuracy in performance and keen attention to detail.
- Effective presentation of information and strong communication skills for responding to managers and coordinating with vendors as necessary
- Demonstrated success in event management, product management, and/or project management.
- Willingness to travel and ability to work independently and autonomously.
- Proven knowledge of industry tools preferred, such as SalesForce.com, marketing automation, HTML, and online analytics packages.
Preferred Qualifications :
- A career path that demonstrates increasing levels of responsibility and proven success delivering measurable marketing results.
- Ability to manage time and juggle multiple priorities to execute high quality deliverables.
- Proven experience finding creative ways to do more with less, and a track record of staying on budget.
- Experience working in a fast-paced and highly cross-functional organization.
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