Dr. Vaidyas - Head - Performance Marketing

RPSG Group Co Dr. Vaidyas - Head - Performance Marketing

- Strategy - Define the strategic direction for horizontals and vertical marketplaces, along with the customer metrics, detailed action plan and performance metrics

- Oversee the day-to-day marketplace E-commerce operations, customer service, updates, post listings, promotions, merchandising, maintenance and performance

- Overseeing the content strategy, cataloguing, SEO etc

- Overseeing the generation of promotional materials and campaigns, lead the ads strategy

- Ensure strong relationships across marketplaces to drive event participation, organic business growth, customer promotions and analytics

- Expansion into new marketplaces & new geographies

- Responsible for bottom line & ROAS delivery for the marketplace business

- Manage relationships with digital agencies and external third parties in the marketplace world

- Manage all the ops, inventory and fill rate metrics for all marketplaces

- Overseeing the development of customer relationships through the marketplace

- Build a strong team that fast tracks growth on the marketplace

Education / Skill :

- 5+ years of E-commerce experience

- Experience with E-commerce marketing and digital sales drivers with marketplace and channel advisors

- Self-motivated and able to work independently as well as part of a team in a fast-paced environment with changing priorities and show constant entrepreneurial initiative

- Strong project management skills

- Strong analytical skills to guide business strategy decisions

- ability to build business ground up

- make smart data-driven decisions