Job Purpose: 1. Drive marketing programs to enhance consumer experience & patient engagement for the chronic segment 2. Analyse usage pattern and understand consumer behavior to develop product/service programs to drive higher engagement, repeats, program/service upgrades, improve revenue/patient amongst existing patients as well as drive consumer acquisition for the segment through both offline and online programs Key Responsibility : 1. New Consumer acquisition in the segment 2. Manage customer life cycle to derive maximum Consumer retention and revenue per patient 3. Driving customer Retention through design and implementation of programs 4. Using Analytics to decode patient behaviour & insights for constructing program/service offerings & a strong understanding of "digital" way of doing things 5 . Cross Functional teamwork for building & executing program/service offerings 6. Improve marketing ROI, lower cost to serve while improving consumer service & experience using digital 7. Drive Vendor, Supplier Partnerships commercially

Gurgaon/Gurugram

 Dr Lal PathLabs - Senior Product Manager - Chronic Segment  

 Dr Lal PathLabs - Senior Product Manager - Chronic Segment   ,Job Description for  Dr Lal PathLabs - Senior Product Manager - Chronic Segment   in Lal PathLabs in  Gurgaon/Gurugram for (7-10) years of experience. Apply Now!

Job Description for  Dr Lal PathLabs - Senior Product Manager - Chronic Segment   in Lal PathLabs in  Gurgaon/Gurugram for (7-10) years of experience. Apply Now!