Director/Senior Manager - Digital Marketing - Campaign Implementation

Responsibilities:

- Delivery and implementation of the full cycle digital marketing platform/product which offers best-in-class campaign, offer, and personalization management capabilities for intuitive, touch-friendly marketing automation across digital channels for global customers.

- Developing the strategic blueprint for digital and marketing automation platforms that enable companies to engage their customers in a digital Omni-channel environment

- Being the SME of digital marketing campaign technology module that delivers personalized experiences across online and offline marketing channels and increase productivity through campaign automation.

- Leading a team in the execution and delivery of projects while maintaining a significant leadership presence on a complex transformation program.

- Work as an advisory assisting client teams in developing complex multi-channel customer journeys and campaigns under (Direct Mail/Email/SMS functionality) including personalization, cross channel marketing, mobile, data driven optimisation plans and segmentation to ensure best possible outcomes

- Providing best in class thought leadership on digital transformation and keep the wider business informed on new technological trends and working practices that could be adopted

Qualifications -

Knowledge & Skills

- A bachelor's degree in engineering and marketing certifications

- Experience delivering/providing technology leadership and rolling out Campaign Digital Marketing technologies/platforms in a complex business environment

- Knowledge and understanding of Campaign Digital technologies/platforms, toolsets and trends is required

- Achievement and success-driven personality with strong cross business collaboration skills

- Strong (oral and written) English communication skills

- Ability to influence and interact with all levels internal and external stakeholders

- Good in prioritization, time management, and has excellent follow through skills

- Strong team player with exceptional networking skills with ability to deliver impact

- Ability to deliver exceptional Partner experience by acting as their trusted advisor

- Self-Starter, assertive and can do attitude

Personal Attributes

- Impact & Influence

- Enabling change

- Strategic thinker

- Managing complex situations

- Confidence

- Cross-boundary Collaboration

- Setting goals and expectations

- Analytical problem solving