Director - Marketing - Global Market Research Firm (9-20 yrs)
Director of Marketing - Global Market Research Firm - Bangalore
- The job entails managing a high performing marketing team (25 members strong) and ensuring effective coordination within them and with other teams.
- Build, develop and execute Global Marketing Campaigns for BA and its sub-brands in conjunction with the global leadership team
- Ownership of user acquisition, engagement & retention through various marketing activities across B2B and B2C brands
- Development of an effective content-driven strategy for all B2B and B2C marketing goals
- Building an external partner and support ecosystem for all facets of Marketing and Brand related tasks including PR agency relationships, conference sponsorships, and speaking opportunities
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