Director - Marketing/CRM - eCommerce

- Own the strategy and management of the group e commerce brand sites, marketplaces, and all digital revenue streams. Drive team and partners (merchandising, buying, marketing, and operational staff) to create excellence in our online business

- Manage financial aspects of all online businesses, continually monitoring and adjusting the P&L, building cost/benefit models, etc.

- Participate in pre-season and seasonal product buys

- Lead large projects Continually lead organization, regionally and globally on digital retail innovation

- Lead roll out of ecommerce across the Africa ; Help to launch ecommerce in many other countries

- Help shape staff to own the detail gathering, requirements building and execution of small projects for the online business (enhancing the site with new content widgets, launching a sweepstakes page, integrating loyalty, etc.)

- Manage online analytics, leveraging our ecommerce Analyst to execute, developing a global leadership position with regards to how we understand our business through data

- Provide regular reporting across the organization, continually improve on reports as the business matures, run ad hoc investigations to answer important questions

- Manage market intelligence process, whereby the ecommerce team passes a summary monthly to the appropriate partners and executives throughout the organization

- Drive exploration process with new vendors, act as the initial vetting process with the many potential technical and marketing partners who reach out to QGL on a regular basis, provide the eCom team with an overview of the partner and lead the team in a discussion on potential value to Group

- Play a constant role in CRM/Loyalty discussions and rollout; Partner with future CRM manager to develop our process to understand the varied customer segments within our online customer base, as well as how we then market to these individuals separately

- Manage Influences Overview document and serve as a steward to the ecommerce division as it pertains to having a full understanding of the many impacts to our business; Through maintaining a view into the important activities throughout the year, they will help the team to strategize on marketing and product decisions

- Partner with IT to manage day-to-day ecommerce technical operations including site functionality, external testing agents, etc.

- Partner with Marketing, create and maintain a robust marketing calendar and processes related to building a complex yet fluid marketing plan

Organizational Relationships :

- Interact with all levels throughout organization including employees, customers and outside vendor

Minimum Qualifications :

Education/Experience :

- Bachelor's degree & Post Graduation from a reputed institute are must

- 8+ years retail/finance experience required

- eCommerce experience required

- Proficient in Microsoft Office Suite

- Experience with online metrics tools such as Google Analytics, Omniture and Core metrics a plus