Director - Marketing - B2B SaaS

We are looking for Director Marketing- B2B for a leading SaaS Client based out of Bangalore.

JD :

- Collaborate with the business and strategy teams to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products, internally and externally across different markets.

- Identify short-term and long-term scheduling, budget, and resource needs, including the development and management of an annual marketing budget, profit, loss projections, expenditure spending, and other financial considerations.

- Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and consumer trends in order to translate results into actionable insights for the marketing team.

- Lead the development of our marketing plans working closely with strategy, product, creative and content teams, and partner agencies, to create an effective and efficient marketing strategy focused on growing audiences for our products.

- Build, orchestrate and balance marketing campaigns between in-house teams and complementing agency partners.

- Attend and participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis.