Digital Strategy Analyst

Responsibilities:

4+ years of experience in digital strategy.

Turn ideas based on digital performance into actionable, progressive and innovative initiatives.

Work with creative, user experience, content and development partners on design and development of websites and apps

Collaborate with media partners to establish communication goals and help shepherd the development of creative assets for media placement

Collaborate with the analytics team to evaluate the effectiveness of social, content, and digital programs, and recommend optimizations

Keep track of emerging technologies that are shaping technological direction

Keep Creative and Account teams up to date on digital trends, social platforms changes, and relevant new features and technologies

Research, evaluate and recommend 3rd party vendors

Providing status updates as well as technology insights and recommendations to clients

Keep your finger on the pulse of competitive and marketplace activities to identify and communicate implications for client

Assist in Crafting POVs and recommendations to arm internal teams and clients with the necessary information to make informed decisions.