Digital Marketing Role - Luxury Business

Digital Marketing role with a luxury brand in Mumbai

We are looking for an experienced digital marketer to drive online marketing and website revenue - primary channels being IG and FB, Google. Having said that, we're looking for someone who can expand brand's presence across media platforms as we scale our business.

Conversion Optimisation:

- Deliver a strong website engagement and conversion rate.

- Promote relevant designs based on performance, availability, and seasonality.

- Ensure that website communication is relevant, fresh, and effective.

- Make sure that landing and listing pages are optimised at all times.

Demand Generation:

- Drive and optimise traffic/ store walk-ins to achieve revenue goals.

- Define the communication target, and set communication objectives at a medium level.

- Basis consumer insights, constantly identify new segments to target.

- Experiment with new platforms and mediums on an ongoing basis.

- Optimise creative performance through experiments and scaling up winning ideas.