The person would be responsible to build the brand in the digital space. The person also needs to have a strong understanding of digital media both for performance as well as brand marketing. Tier 1 Passout Salary: Upto 18 Lakhs Experience: 2-3 yrs Tier 2 Passout Salary: Upto 12 Lakhs Experience: 4-5 yrs Job Description: Following are the key aspects of the job - 1. Manage social media a. To regularly populate content on the social media channels b. Response management c. Product communication d. Influencer marketing 2. Drive search marketing a. Establish dominance in SEO &amp; Google my business 3. Digital media campaigns a. Manage online performance campaigns generating walk-ins to store &amp; traffic to the site. b. Develop and execute digital media campaigns across google display network, facebook network 4. Website content &amp; traffic a. Make sure that the website is content rich &amp; dynamic b. Drive traffic to the website leading to store walk - ins and product purchase on the e-com platform 5. Analytics and planning a. Tracking conversion funnels and translating raw data into actionable insights supporting short- and long-term strategic objectives through internally developed dashboards as well as 3rd party tools such as Google Analytics Parul

Any Location

Bangalore

Digital Marketing Manager - Retail Apparel Firm 

Digital Marketing Manager - Retail Apparel Firm  ,Job Description for Digital Marketing Manager - Retail Apparel Firm  in Prometheus Consulting Pvt Ltd in  Any Location Bangalore for (2-5) years of experience. Apply Now!

Job Description for Digital Marketing Manager - Retail Apparel Firm  in Prometheus Consulting Pvt Ltd in  Any Location Bangalore for (2-5) years of experience. Apply Now!