Digital Marketing Manager - FMCG

Digital Marketing Manager

Reports to CEO India



The client is a very well known FMCG player in the offline business moving to online business, since this has given them huge rewards during this pandemic

Position Purpose



To make a measurable and qualitative contribution to the growth of the business through digital strategy, pro-actively delivering new ideas and result oriented campaigns for specifiers, influencers and end-users, driving awareness and demand generation.

Areas of Responsibility

- Communication & Collaboration

- Website Management & Content Development

- Search-Engine Marketing

- Digital & Social Media

- Email Marketing

- Market & Team Awareness

Specific measures or standards related to the job

- Digital & Data Performance

- Team collaboration / Stakeholder engagement

- Effective communication

- Creative Thought Leadership

- Drive Accountability & Create Focus

- Adapting & responding to change

- Integrity

Qualifications & Experience required

- Minimum of 5-7 years of functional experience

- A strong communicator with good verbal & written communication skills with the confidence to present to different internal stakeholder groups and external customers

- Exceptional skills in data analysis & performance reporting

- A team-player who can successfully navigate across a complex matrix organization, making deep connections with stakeholders & peers / colleagues

- An open individual with a positive can-do attitude, adept at creating win-win solutions to both internal & external customers

Personal

- Web Savvy with an understanding of browser capabilities.

- Organized and capable of managing external vendors.

- Highly motivated, with a willingness to take ownership for a wide-range of responsibilities.

- Skilled in multi-tasking and working with tight deadlines

- Ability to manage projects and work across the functions to get the job done

- Resourceful at sourcing information

- Builds good relationships with information stakeholders and media

- Excellent written & spoken English.