Digital Marketing Lead - Web Assets/SEO/Content

Our client is a very large, Profitable and established organization in the domain of Edtech and Higher Education services and EdTech having several National and International partnerships and programs. They are a part of a large conglomerate. They are creating several new Digital driven offerings for the professional & Student community.

They are looking to hire a smart, young Digital Marketing Lead to lead SEO, Digital Assets & Content management for the Business Unit in India and overseas.

The incumbent will be responsible for :

- Managing Website Performance, Optimization and Increase traffic

- A/B Testing etc to improve conversion

- Web Analytics for Measuring KPIs

- Develop SEO Strategies & Manage Team / Agency

- Off Page Opimization

- Ranking Reports

- Design Content Marketing Strategies for achieving Business Targets

- Collaborate with Design & Writing teams to produce High Quality Content

- Optimize Content considering SEO & Google Anlaytics

To qualify for this position you should have:

- 7+ years of Digital Marketing experience

- Great Experience of leading SEO, Website Performance And Content Marketing

- Good experience in managing Digital Assets / Web Assets

- Experience of Web Analytics tools, CMS etc

- In-depth knowledge of Technical SEO

- Ability to align goals with business, Good verbal skills

- Be ready to relocate to Mumbai (Hybrid)

Please note:

- Your application will be managed with strict confidence and will not be shared with anyone without your express permission.

- Do let your friends know about these positions too and ask them to send their resumes to us.

Vipul Agarwal
Zend Consulting Services