Digital Marketing Lead - Facebook & Google

We are looking for a Digital Marketing Lead profile, for one of our clients, who is into service industry.

Responsibilities:

1) Drive all Digital Marketing initiatives

2) In-charge of Hyperlocal Geo Targeting based campaigns

3) Able to support business goals into campaign construct and scale it further

4) Able to drive quality leads which will result in acquisition of customers

5) Have led high budget SEM and Meta campaigns to drive acquisitions

6) Good knowledge of SEO

7) Have worked on Funnel creation

8) Strong analytical skills

9) Have optimized landing pages, creative insights to optimize campaigns and making use of Technologies and emerging trends

10) Having 4-5 years of experience in Healthcare space is preferred.