Digital Marketing Analyst - e-Retail

e-Retail Digital Marketing Analyst

- The e-Retail Digital Marketing Analyst position involves working directly with a global eRetail business analysts and work with internal business partners in developing e-Retail strategies to achieve business goals.

- Tracks, measures, analyzes trends of the eRetail execution of the product in identified e-Commerce websites, with a focus on defined KPIs

- Understands e-Retail business requirements and how to map those requirements to specific distributor relationships contexts

- Extrapolates trends and patterns from data analysis and suggests improvement opportunities

- Forecasts and prepares reports measuring effectiveness of programs/action plans

- Designs and builds reports using multiple tools (e.g., dedicated Web analytics tools, Excel, PowerPoint, Power BI)

- Participates to scoping meetings and presentation meetings with internal business partners

- Plays a leading role within the Pune e-Retail Digital Marketing Analysts team, and acts as an problem solver towards other analysts

- Keeps up-to-date with the newest analytics and digital/e-commerce marketing trends

SKILLS REQUIRED (Technical & Behavioural) : 

- Minimum 8 years of experience including 4 years in digital Analytics

- Project management with a focus on e-Commerce, mastering data Analytics tools and methods

- Proven analytical skills, and demonstrated ability to take initiative and help with developing creative solutions to meet business needs

- Demonstrated collaborative and consensus building strengths

- Strong leadership and ability to positively manage a team

- Preferred someone with experience in B2C e-commerce like F&B, e-retail, e-commerce, consumer durables, electronics

- Experience in any data analytics tool experience like Google Analytics / Adobe Analytics / AT&T