06/01 Pravina Devi
HR at Diageo

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Diageo - Regional Sales Analytics Role - Business Intelligence (8-15 yrs) Premium

Kolkata Job Code: 879175

Qualification:

- Post Graduate with experience in Statistics and analytics driven reporting and analysis

Experience:

- 8-15 years experience in business intelligence

Knowledge & Skills

- Specific knowledge of statistical tools

- Excellent marketing domain knowledge and understanding, particularly in the consumer goods domain.

- Good at Analytical thinking & breaking down large problems into solvable chunks.

Business performance monitoring

- Setup and share standardized analytics reports with the Regions and HO and highlight focus areas

- Identification of Geography, Channel, Brand, Pack opportunities basis available data and provide insights on disruptive gain opportunities 

- Update of Must Win Battle performance, highlighting of red-flags, and monitoring of specific initiatives 

- Monitoring Profitable Value Brand performance across regions with special focus on priority states 

- Tracking low profitability SKUs 

- Monitoring and reporting of Width of Distribution 

- Commercial working capital update - detention, demurrage

Reporting automation and insight generation

- Analyze business portfolio by designing performance dashboards and other business classification, selecting and prioritization metrics.

- Preparation and analysis of daily, monthly & annual dashboard and reports that assist in business planning and deployment.

- Perform data mining activities of gathering and compiling data to make a thorough analysis and to extract the relevant information

- Collaborate with business leaders to deliver insights derived from data, highlight emerging trends/customer needs, and work through implications for business strategy.

- Analyze on-going basis opportunities/threats, strengths/weaknesses affecting growth and national / regional programs and report information to business head.

Women-friendly workplace:

Maternity and Paternity Benefits

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