DGM/Senior Manager - Corporate Communications - Internal & External - Life Insurance

DGM - Corporate Communication - Internal & External Communication for a leading Life Insurance Brand

Business Unit : Marketing

Reporting To : Executive Vice President- Marketing

Location : Bangalore

Key Accountabilities :

Internal Communications :

- Development and delivery of a scalable internal communications strategy to provide timely communications to all levels of the organization

- Interact with senior leadership of the company to create and maintain company's communication strategy

- Liaise with different functions across the organization to gather requirements

- Serve as conduit through which most company communications flow through for approval, review and editing prior to being distributed in a widespread internal manner to ensure consistency and alignment with corporate initiatives and brand positioning

- Identify and implement different tools and channels for effective internal communication for example- intranet, emailers, etc.

- Develop own and manage an organizational newsletter, coordinate with various departments to get input and work with creative resource to complete

- Own, develop and manage calendars of key messages to ensure consistent, relevant and timely delivery of internal communication material and to avoid message conflicts

External Communications (Media Relations and PR) :

All communication from the CEO inside and outside the company :

- Press Releases made on behalf of the CEO to announce key developments and initiatives

- CEOs interviews at leading publications, electronic media, online etc.

- CEOs interviews/ speeches at leading industry conferences etc.

- Plan and execute successful PR programs. Use PR and effective media relations to increase Brand Recall

- Effectively manage PR and other related agencies to ensure effective delivery of objectives

- Put in place - media training- focus aligned to the company's communication objective

- Manage company communications policy

- Partnering with NGOs for CSR activities

Skills, Knowledge & Qualifications (Framework required by the position) :

- 6+ years of work experience in Corporate Communications (both in internal communications & PR)

- Proficiency in English complemented with experience in writing business communication is a must

- Experience in financial services will be an added advantage

Personal Attributes & Competencies :

- High on energy with positive outlook

- Team player with ability to network across the organization

Performance Measures (The quantitative measures of the job's overall responsibility) :

- Employee Engagement

- Media visibility

- Share of positive stories