Responsible for preparing and implementing annual trade marketing strategy. Accountabilities: - Ideate and provide support to various channels in terms of signages, POSM, other visibility, sampling, trade promotions, and events etc. to ensure achievement of channel/region sales targets. - To devise GTM strategy for different markets resulting in maximum distribution gains with minimum distribution cost - Mapping of competitor coverage - Plan and drive addition of outlets, units and super/sub stockists along with the sales team - Tracking of Product Launches, ideate and execute Consumer Promotions to boost trials or improve sales contribution of categories, monitor and report on launch/promotional activities, track competitive sales in key channels - Manage Trade Marketing &amp; Brand Activation budgets &amp; control spends - Design SOP for different activities and reporting to ensure the targeted goal. - Shortlisting &amp; on boarding vendors for the crafting &amp; execution of POSM

Noida

DFM Foods - Trade Marketing Role  

DFM Foods - Trade Marketing Role   ,Job Description for DFM Foods - Trade Marketing Role   in DFM Foods Ltd (Crax) in  Noida for (5-9) years of experience. Apply Now!

Job Description for DFM Foods - Trade Marketing Role   in DFM Foods Ltd (Crax) in  Noida for (5-9) years of experience. Apply Now!