Deputy Manager/Manager - Marketing - FMCD/Automobile Firm

DM/Manager - Marketing

- Conceptualize, launch and successfully establish the new brand/existing brand

- Directing entire brand architecture & strategy - brand positioning for Go-to-market strategy

- Driving Media planning and strategy which also includes buying across online and offline mediums

- Develop short and long-term strategic plans including annual marketing plans, media, promotion and innovation strategy with budget responsibility Formulate, track & maintain marketing plan for ATL, BTL & Digital initiatives.

- Formulate, track & maintain marketing plan for ATL, BTL & Digital initiatives.

- Supervise entire marketing communication activities in coordination with Creative, Media, PR, Research, Digital, Event/BTL Design, Production Agencies

- Budget management and allocation