05/07 Esha
Key Account Manager at Naukri.com

Views:4060 Applications:24 Rec. Actions:Recruiter Actions:1

Deputy Manager - Display Marketing - SEM - Online/Internet (1-10 yrs)

Delhi NCR Job Code: 717572

Job position: Deputy Manager - Marketing - Search Engine Marketing (SEM)

Location: Delhi/NCR/Gurgaon

Core Purpose Of The Job:

- Responsible for driving traffic and orders for particular category(ies) within the defined budget in an optimized manner via SEM channel

- Own the complete end-to-end funnel view of the traffic coming from SEM & drive efficiencies

Areas Of Responsibility:

- Identify and implement strategies for driving traffic and orders within the defined budget via SEM channel

- Own SEM accounts and campaigns for particular category(ies)

- Responsible for campaign creation and management, bid & portfolio optimization to deliver the efficiencies via SEM channel

- Find opportunities to leverage data mining techniques to drive automation and ROI of the spends

- Use Google Adwords and Adobe Media Optimizer tools to manage the SEM account(s)

- Co-ordinate with Tech and Product to drive projects to better the SEM funnel

- Management reporting, oversee MIS reporting

Desired Skills and Experience :

- Educational Qualification: MBA/B.E degree or equivalent degree from tier 1/2 institutions

Relevant Experience :

- First-hand experience of managing the SEM campaigns; experience of Business Analytics & Marketing Analytics is a plus

Competencies Required:

- Knowledge of Google Adwords and Media optimizer tools

- Advanced skills in Excel

- Communication Skills written and verbal

- Team player

- Positive attitude and flexibility

- Data oriented critical thinking and constructive debating

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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