Role :
- Handling all kind of Campaigns - ATL, BTL, Online etc.
- ROI management of marketing investments
- Planning and driving GTM for the app
- Project management of the app in conjunction with development team
- Product specification development of Apps
- Tracking, Monitoring and analyzing of the app data
- Making the reports showcasing business lifecycle
- Taking ownership of the product and business
- Driving weekly/monthly target achievement
- Running marketing campaigns for the app - In-app, partnership etc.
Eligibility :
- 3-5 years of rigorous experience in Brand Management - Across creative handling and media management.
- Exposure Product Marketing/Online Marketing [Web & App]
- Experience in handling & managing Online Marketing - ad-networks, google adwords, FB ads etc.
- Exposure to product management will be a plus
- Strong understanding of mobile app/games ecosystem
- Like ability towards mobile app ecosystem.
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