Deputy General Manager - Digital Marketing - Travel Domain

9 - 14 Years

Gurgaon/Gurugram

Posted 5 years ago

#Digital Marketing #Marketing #Marketing Head #Hospitality Marketing #Social Media #SEM / SEO #Email Marketing #Content Marketing #Campaign Management #Mobile Marketing #Media Planning

Responsibility

- Digital Media Planning for effective utilization of Marketing Budget across various platforms.

- Setup social listening, lead flow, and Online Reputation Management.

- Devising an appropriate Digital Marketing Strategy to increase Sales & achieving a sustainable competitive advantage.

- Creating Adwords Plans & Facebook Marketing plans for demand generation

- Conceptualize, execute, measure and monitor yearly digital calendar to deliver on brand engagement and conversion goals within the stipulated budgets

- Ideation & Creation of Digital Marketing Campaigns providing Innovative Solutions to Lead Generation, Brand Management, Customer Engagement and more Sales/Revenue

- Successful management of Digital Marketing Projects to ensure high ROI and effective utilization of resources from the Marketing Team.

- Hands on experience with Setting Up and Execution of Campaigns in Google Adwords, On Page/ Off Page SEO, Ad Networks like Ad Roll, Email Marketing, Content Marketing, Video & Mobile Marketing.