Key Skills :
- Strong technical and product knowledge.
- Strong editorial and content generation skills.
- Passion for writing and editorial content generation.
- Well versed with Indian automotive media.
- Creative approach towards communication mediums.
- Experience in executing pre-, post- launch and promotional digital campaigns for different car models.
- Well versed with Social Media.
- Defining communication strategies aimed at selected target groups and tailoring steps to suit various consumer/media groups.
- Managing a team of professionals.
- Strong PR skills and an ability to develop friendly relations with stakeholders.
Job Description :
- Product Communication
- Media Fleet management
- Conceptualization, planning & execution of media drives and product launches
- Content / Asset management
- Creation of documents including press releases
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