Delhivery - Director - Go To Market

Deaprtment- Sales Ops

Location - Gurgaon

Job details :

- Define account based marketing plan and execute it in partnership with Business Unit heads

- Partner with Brand Marketing team on DLV marketing campaigns and build sub-themes that can be leveraged in lead generation

- Partner with the Business Unit & Sales teams to develop playbooks focus on priority Industry /Segments /Markets (where to play)

- Build content (brochures, case studies, posters, seasonal programs, etc) to improve the effectiveness of the sales team

- Manage team specific outbound prospecting, in bound leads management, meeting setting with the goal of building pipeline and accelerating client acquisitions

- Identify the most effective marketing messages, value proposition, materials, channels, and call to action for personas and key accounts in the different regions.

- Managing a team to carry out GTM strategy for regional sales teams