Database & Campaign Mgmt

CTC- pto 6-8 lacs pa

- Business Intelligence Data mart Management

- Querying, Extraction, Cleaning & Standardization and Upload of Database

- Complete Automation

- Planning & Executing Direct Marketing Campaigns

- Pre Campaign Analytics - Analysis, Profiling, Segmentation and List Processing

- Post Campaign Analytics - Tracking of Campaign Performance vs. Campaign Objectives and identifying factors influencing Performance to use them as inputs for future Campaigns Design.

- Responsible for multiple Project Assignments

- Develops and applies new ways of solving Business Problems

- Attains extensive Knowledge of Business Verticals and internalizes the Learnings

- Ensures Project Archival and Documentation

Required Qualifications

- Masters / Graduation with relevant Experience.

- Qualifications or Hands-on Working Experience on:

DBMS

Database Marketing Campaign Management

Campaign Management Software (preferably Talisma)

Analytics Tools (preferably Alterian)

Microsoft Excel, Microsoft Access and SQL

Experience

5-6 years of varied experience in Analytics, and Database & Campaign Management; and experience of managing multiple project assignments.

Please send your resume to talentleads@gmail.com