Cuemath - Assistant Marketing Manager - Customer Journey

Job Description :

- Manage the content writing process from idea through completion of high-quality, high-impact deliverables for marketing communications & customer journey

- Regularly collaborate with internal teams to develop new creative content and optimize existing content

- Be a top-notch editor, nitpicky about style rules, offended by bad grammar, and apply creativity as needed to make a bad draft better.

- Be audience-obsessed about content and what is appeals to them

- Test & optimize: Brainstorm new hypotheses across journeys, write copy for testing, apply lessons and best practices

- Develop, maintain and implement content production schedule to achieve marketing objectives

Requirements :

- Understanding of digital marketing and specific experience writing marketing copy for a consistent customer journey.

- Understanding of editorial style guides, and the ability to write copy aligned to brand voice standards.

- Experience working from briefs and translating creative direction and messaging into compelling copy.

- Deep experience in consumer marketing or Journalism or content writing for brands

- 5+ year(s): writing experience, ideally in marketing or sales enablement