Crown It - Engagement Manager

About the Company:

Crown It is a mobile app which is set to revolutionize the retail business in India. It's a customer club through which customers get cash back each time they visit and spend on retail outlets. We truly believe that Customer is King!

To know more about us: www.crownit.in/android

Crown It is product by GoldVIP Technology Solutions Pvt Ltd, headquartered in Gurgaon, India.

Responsibilities:

- Develop new and innovative marketing strategies in line with company plan

- Should have a experience of driving marketing for some concept selling internet company

- Drive mobile app engagement for both new and existing users across multiple cities

- Own all mobile marketing activities: including user acquisition - ad/campaign creation, optimization and budget allocation

- Monitor, track and report on digital/mobile marketing metrics. Develop and manage mobile and mobile app marketing strategies

- Will be managing all communication and promotional activities for existing users including emails, Facebook campaign, whatspp marketing

- Dig deep into performance metrics of campaigns to identify opportunities for improvement

- Create custom queries, reports, and dashboards

- Track the progress and success of all A/B, multivariate tests. Make analytical, data driven recommendations

- Interact and directly manage partners and agencies to maximize campaign performance and ROI

- Knowledge of affiliate tracking systems, measurement tools and related analytic services

Candidate Should have:

- Excellent communication skills and great intuition

- Understand, and is comfortable taking a leading role in mobile marketing strategy,

- Understand Google Analytics and media analytics platforms

- Understanding/knowledge of SEM, AdWords, Facebook Ads and conversion optimization

- Is results-driven and have a passion for pursuing audacious goals.

- Positive, can-do attitude and are comfortable working in a flat, dynamic and culturally diverse team.

- Entrepreneurial in spirit, thrive in a fast paced environment and be comfortable in a flat organizational structure.

- Bachelor's Degree from Premium College or MBA from accredited college.

- Start-up experience will be a plus. Preferred to have experience of working with some internet company.

Only Delhi / NCR should apply.