Credihealth - Manager - Digital Marketing

Credihealth is India's Number 1 Medical Assistance Company.

More than 500,000 families in India and abroad have used our services to manage their treatment and hospital needs. Our medical experts offer on-call personal assistance to patients at every step of their treatment. We help patients find the right doctor and hospital, book appointments, compare treatment costs, insurance approvals, apply for a medical loan and manage their in-hospital processes. Credihealth services are available across 650 hospitals in 15 cities in India. All families have a medical need, and Credihealth is committed to finding an answer for you.

Credihealth's only aim - "To make healthcare system transparent and accessible to the common man". We passionately believe that everyone should have access to credible healthcare information and make informed healthcare decisions.

Who are we looking for

A passionate Digital Marketing Specialist who is keen to deliver one of the best customer healthcare solutions in the world. An experienced professional who will work closely with a creative team of engineers, designers and product analysts to increase the outreach of India's No.1 health-tech company to the next generation. We are looking at an ambitious person with a startup mentality, fearless innovation, and willingness to contribute to Credi's leadership position in the health-tech space!

What will you do :

- Develop product positioning and messaging that resonates with customers and differentiates Credihealth in the market

- Content Development - Conceptualise and create unique product and solution content for a variety of platforms

- Develop the strategy for and manage the marketing programs that drive awareness and product demand

- Develop & Implement Digital Marketing Strategy for all Credihealth assets across Google, Facebook, LinkedIn, Twitter, Instagram, Google+, etc.

- Execute campaigns that help in generating brand awareness, affinity and transactions for the clients and meet the desired results

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Desired Skills and Experience

1. Minimum 2 years of experience in managing digital marketing of a growing internet consumer brand

2. In-depth knowledge of digital marketing platforms and analytic tools is a must.

3. Candidate should have a working knowledge of Google Tag Manager, Facebook pixel, Facebook Ads Manager, LinkedIn Showcase Pages, LinkedIn Ads Platform, Twitter Ads Manager and more.

4. Ability to think out of the box and conceptualize clutter breaking ideas

5. Strong written and verbal communication skills

We are looking for folks who are hungry for great results and are willing to slog for it.

We promise that the job will be challenging & equally rewarding.