Creador Foundation - Content Creator - Financial Education

About us

Creador Foundation drives equal opportunities for all in Malaysia and India. It is a registered foundation based out of Kuala Lumpur, and is funded by Creador, a leading regional private equity firm.

Creador Foundation creates and co-creates solutions at the heart of three systemic problem areas: inclusive education, emerging artists, and health for all. These solutions take different forms, ranging from highly scalable digital products to funding new infrastructure that can be leveraged to drive impact.

About the Role

Creador Foundation is currently seeking a talented and creative Financial Education Content Creator to develop and produce engaging financial education content for women from low-income households. The Content Creator will be responsible for producing content which will be published in various formats including videos, podcasts, infographics, social media posts. This role requires a strong understanding of financial concepts, excellent communication skills, and the ability to simplify complex information into easily digestible content. The ideal candidate will be passionate about improving financial literacy rates and have experience in content creation, preferably within the finance or education sectors. It is a Full-time opportunity. The selected candidate will receive a competitive remuneration package alongside other benefits. The selected candidate will be based out of the Foundation's office in Mumbai, India.

Start Date: At the Earliest

Job scope

The Content Creator will work on creating simple and easy to understand financial education content targeted towards low and middle income households. The content creator will

- Brainstorm with the Programme Manager and other team members to come up with content ideas

- Analyze complex financial information and distill it into clear, concise, and easy-to-understand content for the target audience.

- Conduct independent primary and secondary research to gather accurate information/data on topics related to finance topics. This includes being proactive in conducting surveys/interviews, analyzing keyword/social media trends, interacting with subject matter experts & relevant institutions to collect information for creating content.

- Optimize content for various platforms and formats by incorporating storytelling and visual elements to enhance the impact and engagement of the content by taking into consideration user experience. This can include diversifying the formats of content created (step-by-step guides, activities, quizzes, video scripts etc.) and incorporating interactive and engaging elements within the content (e.g. humour).

- Collaborate with designers, videographers, and other content creators to enhance the visual and interactive elements of the content.

- Implement best practices for search engine optimization (SEO), metadata, and keyword optimization to improve content visibility.

- Review and edit content for accuracy, clarity, grammar, and adherence to brand guidelines.

- Ensure all content is engaging, visually appealing, and aligned with the program's tone and style.

- Incorporate feedback from multiple review sessions with different parties and from focus group testings with communities to refine and improve on the content designed.

- Stay updated with the latest industry developments and emerging trends in financial education to incorporate into content creation

Requirements

Qualifications and Skills

The minimum qualifications are:

- 3+ years' experience in creating engaging content and preferably in the finance, education, or related sectors.

- Bachelor's/Master's degree in finance, journalism, communications, marketing, or a related field.

- Strong knowledge of financial concepts, including budgeting, saving, investing, debt management, and financial planning.

- Excellent writing, proofreading, and editing skills in English, with similar skills in Hindi with the ability to simplify complex information for diverse audiences.

- Creative mindset and ability to think innovatively to engage and educate the target audience.

Candidate's Attributes

- Experience in instructional design e.g. background in conducting needs assessment, designing curriculum as well as instructional materials

- Understanding of social media platforms and trends, and experience in creating content for social media channels.

- Ability to conduct thorough research and synthesize information from reliable sources.

- Good understanding of social issues in India especially concerning the low income group

- Ability to set priorities and handle multiple, competing time and resource demands

Note: This job description is intended to convey information essential to understanding the scope of the role. It is not intended to be an exhaustive list of qualifications, skills, duties, or responsibilities associated with the position.