Corporate Communication Role - Media & Entertainment
Responsibilities:
- Design and implement strategic communication initiatives that go on earned & owned media channels and niche communications to increase the visibility and understanding of the company's vision and purpose.
- Proactively identify opportunities for engagement and influence by being current with developments that relate to all key stakeholders and partners.
- Anticipate reputational risk issues and develop and implement appropriate communication actions.
- Lead the development, implementation and monitoring of the brand guidelines.
- Work with senior management to determine the areas where the institution can impact the regional and national dialogue on media and broadcast industry issues through the development and publication of materials and participation in selected public speaking events.
- Manage the external surveys that evaluate the stakeholders' and partners' attitudes, opinions, and aspirations.
- Review the governance standards and operational protocols for the sign-off on all corporate communications emanating from the company to ensure that quality assurance is maintained and brand guidelines are adhered to.
- Develop a calendar for external speaking engagements for key personnel and assist in preparing speeches for senior executives.
- Champion communications throughout the institution to ensure that communication considerations form an integral part of policy-making, project designs, visits and tours by the senior management.
- Work with management to develop internal communications programmes and processes required to support organisational change and employee engagement initiatives.
- Develop and conduct media and communications training for staff.
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