Responsibilities :
- Create and draft content for company's content properties such as blogs, Case Studies and White Paper.
- Create Blog Integrations, Media Channels in Linkedin / Twitter.
- Contribute towards developing and executing the monthly content calendar
- Support PR team in drafting articles for publishing in the media, drafting press releases, press announcements, etc
- Draft scripts to develop product demo videos
- Follow and implement best practices for content optimization such as using relevant keywords, etc
- Draft copy for user communication, engagement and education
- Work and collaborate with the relevant people across departments to source information
- Work with the relevant teams to plan content marketing ideas to promote content to relevant TG
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