We are USA Based SAAS based Startup Product company. Setting up Marketing Team in India.
Position: Content Marketing
Domain: B2B & SAAS Product
Geography: USA Market
Experience: 5 to 12 Yrs
Work Location: Remote (anywhere in India)
What we are looking
- Experience content creation for enterprise technology or software industry
- Write marketing content to drive top-of-funnel awareness about SAAS B2B Platform.
- Drive the entire marketing communication and collateral development for the target market
- Drive the content marketing initiatives like blogs, articles and social media Manage the PR and Influencers Build
- Define strategic roadmaps and deploy digital solutions across paid, owned and earned channels.
- High engagement modules with Facebook, Twitter, Instagram & other social media platforms.
- Have a thorough knowledge of search ranking factors and critical updates.
- Keep pace with SEO, outbound campaign, search engine, social media and internet marketing industry trends and development.
- SEM Strategy, Planning and Execution.
- Ability to work independently, manage projects, and meet deadlines.
Responsibilities
- Own building Brand in the Digital Space.
- Experience writing and managing blogs, and generating social media and email copy
- Performance Marketing Media Buying and Customer Acquisition on all digital channels Facebook, SEM, Display Advertising, Affiliates, Re marketing and Email.
- High engagement modules with Facebook, Twitter, Instagram & other social media platforms.
- Responsible for keyword selection and keywords ranking, Monthly traffic analysis, Google analytics and reports. Campaign Optimization, Creative Briefing.
- Portfolio of high-quality work showing a variety of content types, lengths, and tones. - campaigns experience.
- The role is to increase the market share through the design and implementation of an aggressive marketing plan based on thorough analysis and evaluation of the market.
- Define requirements, tasks, and resources associated to SEO strategy (both off-page & on-page with keywords strategy)
- Keywords research (Negative keywords implementation) Plan & execute digital strategies across various channels like SEO, SEM, Display, Social, Affiliates, Content partnerships with a clear focus on maximizing online visibility with increased traffic and conversions.
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