Content Head - Hindi - Digital Media Firm

Roles and Responsibilities -:

- Manage content Marketing initiatives involving visual content, copy and video that serve business objectives and internal stakeholders

- Develop content strategy aligned with short-term and long-term marketing targets

- Collaborate with marketing and design teams to plan and develop site content, style and layout

- Create and publish engaging content

- Liaise with content writers to ensure brand consistency

- Driving the content strategy for digital marketing and lead nurturing programs

- Leading the execution and effective governance of the content strategy

- Building the content calendar to achieve long-term marketing objectives

- Creating new content for demand generation, lead nurturing, and inbound marketing

- Leveraging content for SEO/SEM/SMM and generating marketing qualified leads

- Introducing exciting new visual content formats in digital marketing campaigns

- Incorporating best practices, emerging trends/tools and innovation into the program

- Identifying and managing an eco-system of content, design, and production partners.