Content Head - BFS

What are we looking for?

A creative thinker, who is capable of cracking, cross-media ideas as tactical platform specific campaigns. You- ll be able to craft the idea that makes an impact and leaves an impression. And you- ll be hungry to help make the organization and yourselves famous for its work.

Role and Responsibilities:

- Idea generation!

- Strategize and develop unique content for blogs, newsletters and social media campaigns.

- Responsible for content across different channels like writing scripts for videos, brochures content, presentations content, content for PR, if required etc.

- Understanding the market pulse and different target segments. Curate customized ideas for various groups.

- Creatively innovate engaging and marketing content.

- Ideate concepts of new products and write information pieces on them in an effective readable manner.

- Ability to strategize content development channels and publishing for delivering maximum business value to the clients.

- Manage / edit existing content and re-write them keeping in mind the target audience, call to action and the business objectives of the clients.

- Responsible for gradually building a team of mid-level content writers and would also be responsible for the training of the same.

- To help business growth with Content Marketing.

- Ability to track and monetize value proposition.

Key Attributes, Experience & Qualification Required:

- Preferably a MBA or a BMM/BMS graduate.

- Minimum 8 years of experience in Web Content Writing / Editorial.

- Should have handled team in the past.

- Sound knowledge of Equity Markets or Investments.

- Prior experience in financial writing is a must.

- Strong written communication skills.

- Ability to think creatively and work with minimal supervision