Designation: Associate Director/ Director - Digital Marketing Location: Bangalore Roles & Responsibilities : - Manage a team of highly skilled performance marketers and Craft strategies for all marketing team, including digital, advertising, communications and creative - Responsible to drive high-quality user acquisition (predominantly Google SEM, Metasearch partners, Ad Networks, Affiliates & Facebook) - Work with the internal Product and tech team to ensure smooth tracking of campaigns and conversion rate optimization projects. - Work with external Meta partners to understand Growth Opportunities and do competitive analysis - Ensure that all campaigns are planned, tracked, and operate towards specific business and growth objectives. Measure and optimize on performance - ROI, retention, engagement etc. - Regularly monitor and report key metrics around marketing performance for All channels and all domains to the respective business heads. - Work with business and product teams to drive offers and landing pages that will help in improving conversions. - Work closely with business heads to work on Conv. fee and discounts to make sure both bottom line and top line targets are achieved. - Manage huge marketing budgets across India and ME. We're looking for : - Strong quantitative abilities, distinctive problem-solving and excellent analysis skills - Hands-on experience in running marketing campaigns on Google Adwords will be a plus. - A proven track record of meeting business goals through performance-driven marketing - Hands-on experience in Google SEM is Mandatory - An early adopter attitude towards technology - Should have experience of building and managing team. - Experience in using Google Tag Manager (GTM) and automation is a plus - Hands-on experience on Using GA or equivalent Analytics tools - Should have managed huge budgets - Strong organizational, communication, and project management skills Education - Graduate from Tier I college is a must, Tier 1 MBA preferred

Bangalore

Cleartrip.com - Head - Digital Marketing - IIM/ISB/FMS/MDI 

Cleartrip.com - Head - Digital Marketing - IIM/ISB/FMS/MDI  ,Job Description for Cleartrip.com - Head - Digital Marketing - IIM/ISB/FMS/MDI  in Cleartrip in  Bangalore for (8-10) years of experience. Apply Now!

Job Description for Cleartrip.com - Head - Digital Marketing - IIM/ISB/FMS/MDI  in Cleartrip in  Bangalore for (8-10) years of experience. Apply Now!