City Innovates - Manager - Search Engine Optimization

City Innovates is the one-stop solution to all your web management needs from designing to creating a presence that compels clients to explore your business. We aim to seamlessly amalgamate respected experience with playful creativity. We are looking for talent that can enrich the company with their new ideas and knows that mediocrity is not an option at City Innovates.

As an SEO Manager, you will coordinate all SEO efforts, including onsite and offsite optimization and keyword expansion research. You- ll also oversee paid search campaigns to ensure their success. You will be an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role. Your goal will be to ensure that content is search-engine friendly and optimized to increase our company's profitability.

Responsibilities :

- Develop and execute successful SEO strategies

- Manage team of SEO specialists

- Review technical SEO issues and recommend fixes

- Optimize website content, landing pages and paid search copy

- Direct off-page optimization projects (e.g. link-building)

- Collect data and report on traffic, rankings and other SEO aspects

- Keep abreast of SEO and integrated marketing trends

Requirements :

- Experience of having worked for 2-5 years in a similar profile

- Excellent understanding of ethical(White Hat) SEO, current SEO practices, Link building etc

- Knowledge of HTML/CSS would be a plus

- Proven experience as SEO Manager, SEM Manager or similar role

- Knowledge of the latest SEO techniques and best practices in accordance with Google Panda/Penguin updates

- Should be able to work independently on multiple projects at the same time

- Excellent communication skills

- Strong organizational and leadership skills

- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)