Circulation Head - Advertising Firm

- Spearheading new business pitches and locating opportunities of strategic corporate tie-ups

- Strategizing OOH schemes for corporate clients and driving OOH channel activation Administering servicing for existing clients & managing grievances

- Coordinating for building of trust relationships with portfolio of major clients to avoid competition

- Achieving AOP Targets through development & achievement of sales, regularly Preparing MIS records & reports for progress & forecasts to internal and external stakeholders using key account metrics

- Tracking competitor activities, understanding consumer/market nuances & designing the circulation of newspaper in the market including identification of potential clients Directing control mechanisms to monitor PO & unsold daily to minimize risks & prevent any unethical practice from creeping

- Providing in-depth analysis of markets, industry trends, competitors, and clients to improve strategic planning and decision-making (Pricing & Revenue Planning)

- Ensuring cost efficiency in several campaigns through smart negotiations with media partners - outdoor, radio & print; also finding alternate partners or different creative execution

- Supporting all brand marketing collaterals, websites, social media presence, awards submissions, events & so on