Chief Marketing Officer - Payment Platform

Position - Chief Marketing Officer with a Payment Platform

Key Responsibilities :

- Developing and implementing new marketing strategies.

- Contribute to the overall growth of the company

- Hands on experience with CRM and SEO tools like Google Analytics, Google Adwords, HubSpot, WebTrends, SalesForce, etc.

- Execute online and offline marketing campaigns customized to fill and grow the lead pipeline with high-quality leads.

- Review and manage content marketing strategy

- Determine KPIs for marketing department

- Keep the marketing budget in check

- Track KPIs on a regular basis and present reports

- Work with sales and development and customer success teams

- Create and present the annual marketing plan and strategy

- Analyze company's marketing strategy and suggest improvements

- Stay up to date with the latest technology