- Lead the marketing team, come with strong Leadership skills
- Develop marketing strategies for all brands
- Drive Innovation & NPD-Introduction of new products as well as the maintenance of existing product portfolio with the intention of maximizing market share
- Managing product pricing & product promotion as well as rationalizing product lines
- Industry & competitor analysis on ongoing basis-Analysis of competitors core competencies, vulnerabilities , activities & current & potential positions in the market place
- Strong understanding of communication tools & techniques to influence consumers
- Analytical growth mindset
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