Chief Marketing Officer - FinTech

Happy to present an excellent opportunity for a Chief Marketing Officer with a fast growing fintech in the wealth management space. Our Client is on the path of their stated objective to be a UNICORN by 2023.

CANDIDATES HAVING INDUSTRY EXPERIENCE IN A FINTECH OR SUCCESSFUL B2C INTERNET COMPANY IN A LEADING MARKETING ROLE MAY ONLY APPLY FOR THIS ROLE.

Designation - Chief Marketing Officer

Location - Mumbai

- Experienced Analytics, Strategy, and Growth professional with a proven track record of delivering multiplier business growth by applying analytics, digital marketing, product management and new age technology.

- Experience of having created and helped build brands/businesses and operate with a strong end-to-end view of the business.

- Strategic innovation coupled with focussed execution and a deep understanding of customers and critical business drivers serving as the foundation for success.

- Demonstrated edge to get sight of the critical problem areas, galvanize teams and influence stakeholders towards a common agenda.

- Work closely with investors in planning company strategy and growth.

- Deep understanding of the fintech business and products to provide customers with the best experience & engagement, customer journey & real time value creation.

- Develop and execute multiple campaigns resulting in increased website traffic and revenue.

- Ensure the brand message is strong and consistent across all channels.

- Customer acquisition transformation through digital marketing and online sales funnel implementation.

- Instrumental in multiplier growth of customer traffic and engagement on the product

- Create a highly agile, tech oriented and customer obsessed brand with the team leading digital transformation with core focus of transforming the approach to everything digital

- Track key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analysis, campaign results, and trends to translate results into actionable insights

The Successful Applicant

- 15 years of high quality experience in areas of marketing and innovation, marketing strategy, customer and team management with a proven record of achieving sustainable and market beating growth.

- Candidate must have at least 5 years of experience in the consumer tech industry in a leading marketing role.

- Must have experience in working directly with the founders and should have played an instrumental role in successfully growing a start up

- Accomplished in Building and Transforming businesses to Higher Profitability through end to end Digital Innovation nurturing Brands, Process & Product Innovation and Digital Transformation with sharp focus on customer Value Chain.

- Proven experience in leading high performing teams across strategic partnerships, PR, digital marketing, content, social media & influencer marketing.

What's on Offer

An opportunity to work as a CMO with India's leading fintech company in the wealth management space and being an integral part of their Unicorn journey.