Posted By
Posted in
Sales & Marketing
Job Code
1089330
Chief Marketing Officer for Cherry Platform with Leading Bank
Key Responsibilities :
- Identify & drive the implementation of marketing campaigns across all channels (digital/non-digital/print/electronic/TV/radio/social media) that meet business objectives & drive leads.
- Focus on media planning to drive campaign effectiveness & efficiencies.
- Measure and report performance of marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and consumer insights for creating clutter breaking communication.
- Effectively lead the team to plan, execute & monitor digital strategies.
- Work closely with the internal teams to ensure adherence to delivery timelines.
- Collaborate with agencies and other vendor partners for seamless development & execution of marketing and campaign plans.
- Maintain brand standards, uniformity and ensure compliance across all communication channels.
- Budget management & ensure adequate control mechanism.
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Posted By
Posted in
Sales & Marketing
Job Code
1089330