Designation - B2B Marketing Manager
Required experience - 3+ years
ROLES & RESPONSIBILITIES:
- To run companies B2B marketing initiatives.
- Design and execute a Content, social media & Search Engine marketing strategy to create awareness about organization's solutions with the goal of increasing lead generation.
- Complete ownership of content such as website, blog posts, case studies, insights, ads, social media posts, marketing emails, video content and marketing collateral.
- This role will have personal responsibility for writing or curating text content and will manage graphic/video professionals and vendors for multimedia content.
- Manage company's Hubspot account and run the inbound marketing process.
- Monitor performance of own and competitor marketing efforts and evolving marketing trends to keep Channelplay continuously at the leading edge.
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