Champs Group - Public Relations Role

This position is responsible for developing effective PR plans using appropriate strategies and tactics; organizing and co-ordinating PR activities and campaigns. We're looking at two candidates to lead the mentioned channels - Digital PR & Offline Magazines. s

Job Responsibilities :

1. Ensure regular coverages in top magazine / digital platforms for both brand and auctions.

2. Responsible for driving all PR activities for the respective channels- Planning & Execution.

3. Build a strong relationship on behalf of AstaGuru with key journalists.

4. Organize media walkthroughs for all auctions.

5. Build a strong and favourable brand in the context of art universe and the larger media universe.

6. Write press releases, bylines, formulate media quotes with the help of internal stakeholders.

7. Monitor performance vis a vis goals set for each auction.

Experience :

Junior Level : Min 3-4 years

Mid-Level : 5+ years

Gender : Female and Male

Education : MBA is mandatory

Age Group :

Junior-Level : 21-26 yrs

Mid-Level : 27- 32 yrs

Competencies :

Knowledge :

1. Devising effective PR campaigns which result in maximum coverage, organically.

2. Have strong network/contacts with media house and specifically with the magazines, publications houses. For digital platform, strong understanding of the media landscape and direct connects with relevant journalists.

3. The candidate is expected to research and formulate brand OR auction stories that can help get the right amount and quality of coverage.

Skills :

- Excellent communication skills

- Excellent interpersonal skills

- Personal attributes : Pleasing personality

- Presentation skills

- Technical Skills : Proficient in MS Office suite of Programs