Category/Product Head - FMCG

Antal International is a UK based firm ( http://www.antal.com/ ) and a leader in EMEA & Asia Executive Search & Selection with 137+ fully-staffed offices in 33 countries.

Currently hiring for leader in the packaged food and has a strong global network in more than 50 countries across the globe.

We were keen to explore your interest OR have a few references who may be suitable for the below mentioned opportunity. Please advice.

Looking for someone strong from FMCG industry

Position : Group Product Manager

Reporting to : Head Marketing

Brief of the JD:

- Preparing the annual marketing budget in line with the overall business objectives

- Formulate the promotion strategy for promotion of the brand by recommending an optimum mix of initiatives, channels and scheduling

- Translate business strategy/ plans into financial/ bottom-line impact through effective marketing and promotion of product lines

- Interact with the Sales team regarding the events that are being organized under the Brand and keep them updated with the branding plans

- Identify and interface with advertising / communication agencies to execute branding, promotion/advertising campaigns and ensure adequate coverage.

- Ensure a high level of brand recall in each product / segment

- Content development and creative planning to execute the advertising plans in line with the overall marketing strategy

FOR IMMEDIATE CONSIDERATION:

Please indicate the below information in cover letter

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