Posted By
Posted in
Sales & Marketing
Job Code
1324520
Category Manager_Supply
- The person would be the business owner for his/ her categories and brands for the B2B channel such as the General Trade and the Modern Retail formats.
- The role entails building the business and running the P&L, leveraging knowhow of internal and external variables to deliver sales and outreach of categories.
- Onboarding new brands, managing brand relationships, building these brands revenue through various channels, inventory management ofall channels, Day to day management of the teams and building marketing strategy and execution.
- The role also entails forecasting, monitoring, understanding, and reporting for each brand inthe categories.
- The role also requires the incumbent to drive strategic projects and promotions to achieve business objectives.
- 3 - 7 years of experience with leading Ecommerce/Personal Care/home care /GT.
- E B2B experience is strongly preferred
Education: MBA from a reputed institute would be strongly preferred
Skills:
- Negotiation Skills
- Execution Management
- Client Relationship Management
- Analytical skills
Competencies:
- Planning and Prioritizing
- Collaboration
- Problem solving
- People Management
Driving Sales & Margin:
- Deliver P&L for the assigned category
- Responsible for top-line revenue goals by roping in the right brands at the right margins for the sales team to distribute.
- Will need to focus on developing, implementing, managing, and reporting on plans to have the right SKUs to sell among these brands.
- Manage promotion calendar to align with monthly promotions, seasonal promotions, and overall marketing strategy
Monitoring Brand performance:
- Assisting in negotiating margins, budgets, set goals, monitor, and report on performance for each brand - Secure Margins in line with overall guidance
- Plan and execute brand campaigns across various channels and take corrective actions to stay on course of the plan
- Meet the plan for recognition and awareness of accountable brands
- Report performance against key metrics in approved formats
Inventory Management & Cataloguing:
- Stock forecasting for initial launch based on store wise and channel wise sales targets.
- Demand planning and forward forecasting
- Liaising with the sales team for effective offtake at the store level.
- Planning for any correction /liquidation for unsold inventory.
- Regular feedback mechanism with brands to ensure they are onboard with all plans for them.
1. Individuals with experience in B2B and Personal Care/home care
2. Candidate should have B2B exposure and preference is Non Food, we can even consider a candidate of Food Portfolio also but not of Staples''
4. Candidates who have experience of B2B/B2C will also work.
5. Background in retail, modern trade, general trade, Vendor onboarding and ownership
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Posted By
Posted in
Sales & Marketing
Job Code
1324520