Category Manager This position is responsible for the following : - Responsible for developing & executing the overall marketing & brand strategy. - Development of brand communications aimed at awareness and trial/demand generation on the brand for campaigns across TV, Print and digital Media. - Developing and optimizing the media plan across TV, Print and Digital media along with the agency. - Partner in line with the brand objectives. - Responsible for category activation, sale and gross margins - Responsible for closure of orders by coordinating with sales team and plants - Develop insights into category expansion, prioritization, roll out. - Must be aware about the significance of digital marketing processes with respect to brand building. - Be digitally savvy in managing/ leading the agency partner and must be able to work together with the digital marketing counterparts internally and with agency to develop an integrated digital marketing approach for brands led. - Brand Marketing Mix Development and Execution with a blend of products, distribution (place) systems, prices, promotions and people.

Mumbai

Category Manager - Pharma 

Category Manager - Pharma  ,Job Description for Category Manager - Pharma  in Vito India in  Mumbai for (8-14) years of experience. Apply Now!

Job Description for Category Manager - Pharma  in Vito India in  Mumbai for (8-14) years of experience. Apply Now!