Posted By
Posted in
Sales & Marketing
Job Code
1120212
- Leading the ideation to innovation development process for identified strategic opportunities for the brand.
- Coordination with sales, field marketing, R&D, technical team, other cross-functional team members towards successful delivery of the stated objectives for the role.
Specifically focus on the innovation process (from Ideation to Launch) for fulfilling the following objectives:
- Coordination with Sales and Field Marketing teams to develop understanding of the right comparison benchmarks for product benchmarking exercise
- Benchmarking the product portfolio with their respective regional/ national competitors for techno-commercial comparison, by liaising with R&D and Technical team
- Formulating the action plan emerging out of the benchmarking exercise - either new proposition formulation or triggering innovation process
- End-to-end handling of product innovation process thereafter, in liaison with cross-functional team
CANDIDATE REQUIREMENT :
- MBA from top 20 B schools
- From any - Building Material / Chemical / Consumer Durable / FMCG / Lubricant
PAN India Recruiters - 9819147645
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Posted By
Posted in
Sales & Marketing
Job Code
1120212
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