Location : Delhi Yrs of experience : 15 + Job Description : - Responsible for growth (sales, market share, brand equity) and profitability of the Wellness business in India - Monitoring and analysis of portfolio financials, using findings to actively steer brand business plans. - Develop and ensure implementation of short-term and long-term marketing strategies for the Wellness portfolio in India including but not limited to advertising, digital engagement, new product launches, SKU rationalization, promotions, pricing and forecasting. - Management of portfolio budgets. Responsible for financial evaluation of marketing initiatives pre and post launch, - Work with India counterparts (HO Wellness Marketing team + Field Wellness Marketing Team) as well as the Global Marketing Team to successfully develop and implement all strategies and actions for the India Wellness Portfolio. - Actively demonstrate strong leadership as member of the India marketing team and the regional marketing team. Participate in regional category planning meetings and ensure needs of India are addressed. - Development of compelling creatives for advertising in the Wellness portfolio through the creative agency. Effectively manage the creative agency in terms of strategy, creativity, execution and costs. - Close cooperation with the Marcom department for media strategy, planning, execution and ABO communication - Use market research to understand consumer and distributor needs and to make winning marketing decisions. Ensure team understanding and pragmatic use of market research. - Analyze the marketplace. Keep track of competitor activities/ market shares and the emerging consumer preferences - Provide leadership, guidance and coaching to team members and provide them with ongoing constructive feedback and recognition. - Successfully and collaboratively lead and integrate efforts of team members across functions in India, the region and ADA to achieve portfolio objectives. - Partner with concerned marketing person on developing communities centered around wellness such as weight management and healthy cooking.

Delhi

Category Head - Marketing - Wellness 

Category Head - Marketing - Wellness  ,Job Description for Category Head - Marketing - Wellness  in Spring HR Services LLP in  Delhi for (15-20) years of experience. Apply Now!

Job Description for Category Head - Marketing - Wellness  in Spring HR Services LLP in  Delhi for (15-20) years of experience. Apply Now!