Human Resources at Captain Fresh
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Captain Fresh - Trade Marketing Manager (5-10 yrs)
- Developing and executing the Trade Marketing Plan for positive Same Store Growth.
- Developing and Executing More interactive BTL activities such as direct mail campaigns/ trade shows/ catalogs/brand promotion activities/telemarketing and exhibitions.
- Design and implement customer retention strategies to increase loyalty and retain business.
- Developing and Executing Loyalty Programs as a way to attract and retain Customers.
- Developing Strategies in order to increase portfolio offerings of the firm.
- Set and manage budget for sales growth and new business development
- Designing Developing and effective execution of Planogram for the deployment and sustainment of store merchandising strategies.
- Developing and executing strategies to increase Growth Margin.
The Successful Applicant
- Comfortable working in a fast-paced environment and managing ambiguity and constant business and strategy changes.
- One who buys into the vision of changing the way fish is sold in this country.
- One who has worked with multiple agencies/vendors.
- Cross functional exposure
- Biased to execution
- High on ownership
- Team player