- Develop long and short term marketing strategies for the company's entry into the new categories - Competitor analysis and tracking, Opportunity mapping and assessment - Create appropriate product positioning - Developing a detailed product launch plan, product training, working out schemes and incentives - Product development and re-engineering along with Manufacturing and ensuring Field Trials - Evaluating product performance - Designing Activations necessary for visibility - Monitor/track monthly performance to deliver the verticals objectives in terms of Sales, Operating margins and market shares - Design Communication plan - creative/media plan briefs for the brand and lead implementation with the advertising agency for brand support - Developing channel, product and lead generation plan - Coordinate with distribution, production planning, manufacturing, and finance to ensure achievement of monthly / quarterly / yearly budgets for the brand - Ensure market studies on the brand, reach, competition, pricing etc to achieve desired market share - Connect with sales team, trade and consumers for feedback and insights

Mumbai

Capital First - Product Manager 

Capital First - Product Manager  ,Job Description for Capital First - Product Manager  in Capital First Limited in  Mumbai for (4-7) years of experience. Apply Now!

Job Description for Capital First - Product Manager  in Capital First Limited in  Mumbai for (4-7) years of experience. Apply Now!