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25/11 Pratyush Medhi
Talent Acquisition at Zyoin

Views:124 Applications:22 Rec. Actions:Recruiter Actions:0

Campaign Manager - ReBid - Advertising Firm (3-5 yrs)

Mumbai/Navi Mumbai Job Code: 1185302

Campaign Manager - ReBid


Good to have:

- Execute day to day production tasks (Campaign set up, launch, tracking & optimization)

- Completes QA and all production procedures accurately

- Independently run campaigns on our unified digital media buying platform that integrates several DSPs

- Run general & custom reports through backend DB systems for Campaign and

QA requirements:

- Analyze performance metrics and optimize campaigns as needed

- Identify trends in data for call outs and to identify anomalies

- Run campaign calendar, trafficking assets and related pre/post-launch processes

- Chip into company initiatives, processes and rollouts

- You will be owning and leading the ad operations function at RD&X Network

- You will be responsible for working with stakeholders to ensure successful execution of ad operations campaigns, designing/streamlining workflows, ensuring meticulous reporting and dashboard creations to achieve stakeholder goals

- Serve as a trafficking expertise owning the set-up, management, and execution of several of our top accounts, while maintaining a high-quality standard for the

- Advertising Operations department to ensure 100% accuracy and to exceed client expectation

- Monitor campaign delivery to ensure campaigns are running as expected and targeting objectives are met; including checking daily reports and providing troubleshooting support for trafficking issues related to creative, publisher implementation, and escalating to third party vendors when necessary

- Collaborate with team members by providing guidance on how to continually improve operational processes, supporting systems and communication channels where needed

- Training and assisting clients on correct setup of campaigns, campaign workflow and product training's for traders and other campaign planning and ad ops staff

- Act as a strategic partner within account teams; providing consultation to clients on the correct setup of campaigns, tagging of clients sites, and the use of web technologies to meet client needs

Non-negotiable :

- 3-5 years of relevant experience pertaining to digital/online/mobile ad operations

- Understanding of set up & QA process, pixel tracking via console or third-party software.

- Strong hands-on domain experience on ad serving tools like DFP/Google Ads Manager and other Ad Servers/DMPs/CDPs (Knowledge of Google Ads Manager/DFP is a must)

- Proficient in different ad servers (DFA/DCM, Mediamath, DCM, DV 360, Sizmek, Lotame, TTD, Amazon DSP)

- Knowledge of Yield Optimisation across multiple pricing models and KPI goals like CPM/CPC/CPI

- Experience with DSP, Ad Exchange, Analytics and DMP/CDP technologies

Digital Marketing Skills :

- Strong understanding of the Display Advertising Ecosystem; experience working on Ad networks & exchanges; familiarity with ad servers, rich media vendors, RTB/Programmatic buying experience a plus.

- Interact with account managers, engineers, and partners on various ops projects and work in partnership with internal and onshore teams to execute display, video and audio campaigns.

- Understanding of trafficking queue, build grid, delivery timelines and reporting cycles from Ad operations context.

- Responsible for detailed campaign execution, along with quality assurance, during the pre-launch stage, to ensure successful onboarding of advertisers.

Business Skills :

- Understanding of collaboration tools such as Jira and other ticketing systems.

- Comfortable collaborating using a variety of communication methods such as email and chat across time zone.

- Ability to prioritize multiple projects and advertisers simultaneously.

- Shown ability to learn quickly, be a teammate, and lead change optimally.

- Motivated self-starter capable of taking initiative and handling tough situations

- Basic project management and excellent communication skills

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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